Head of Digital – B2B2C Platforms

We are looking for a digital savvy business-oriented individual to create new products & revenue lines to improve customer experience & life-time value. Prior work experience in digital B2B2C platforms is crucial for this role.

Your day-to-day

– Monitoring user activity on web & app.
– Conducting competitor & market trend analysis.
– Suggesting new features & product enhancements.
– Launching marketing campaigns & tracking progress.

Skills you need

– 8+ years of B2B2C working experience in agent management/ MLM or digital advertising.
– Strong digital marketing & data analytics skills.
– Professional Degree in Business / Marketing.
– Proficiency in Adobe PS, Firebase & Fb/Google Ads.

Key responsibilities

1. Develop & execute Business Plan to achieve corporate objectives.
2. Lead & track the execution of strategies & plans to ensure effective recruitment of merchants and consumers. And pivot quickly to address gaps if any.
3. Build a new team and collaborate with other cross-functional departments & stakeholders to ensure product requirements, development and roll out in a timely & cost-effective manner.
4. Lead the design of user journey to ensure great consumer experience of the product.
5. Design & prepare regular/monthly performance management & progress tracking system to ensure appropriate KPI metrics are met. 7. Conduct market trend & competitive landscape analysis regularly to facilitate the review and update of strategic initiatives & priorities.